At Response Solutions, we are experts in education marketing. We have years of experience across multiple media channels for all types of university programs. Our team has the tools, expertise, knowledge, and capabilities to help you strategize and execute your marketing campaigns.

We partner with industry leaders like Keypath Education to drive successful data acquisition and marketing campaigns. We support graduate and undergraduate recruitment efforts for prestigious institutions, including Northwestern University, New York University, Wharton, the University of San Diego, the University of Central Florida, the University of Wisconsin, the University of Texas Austin, and many others. These esteemed universities trust us to help them attract prospective students. Our team draws on insights from our work with over 180 unique education programs to deliver exceptional results.

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CORE SERVICES:

  • List and Data Acquisition and Licensing

  • Data Management

  • Media Research (Traditional and Digital)

  • Lead Generation & Co-Registration

  • Webinars & Podcasts Marketing

  • YouTube Advertising

  • Social Media Marketing

  • Retargeting

  • Print Media

Our Approach to Education Marketing

With over 20 years of experience, we’ve perfected a four-step process to boost your online admissions success:

Clarify & Understand

Target prospective students at ALL levels.

Promote school program and degree benefits.

Work toward key program goals with budget and timing in mind.

Marketing Strategy

Provide list and/or data recommendations. This also includes marketing tactics such as: Email, eNewsletter sponsorship, website display, lead gen, webinars, video, podcasts, print, and on-campus engagement.

Develop Messaging

Develop a clear call to action on why prospects should enroll.

Persuasive messaging for decision-making process.

Development of visual creative elements.

Implementation

Schedule and execute media purchases

Ensure the campaign flight dates are met on time and campaign functionality

Propose/analyze metrics and offer solutions

Why Response Solutions?

We can take your online programs enrollment to the next level.

We provide robust datasets in all industries such as financial, business, technology, education, and more.

Dedicated, friendly, accessible and experienced thought leaders with proven expertise in higher education marketing.

Our methods enable us to identify the highest probability of responders that are specific to your programs.

Undergraduate and graduate expertise both online and in-person.

Big Data Analysis. We uncover pockets of viable student prospects that most marketers overlook.

We provide reduced costs to our University partners, due to our extensive buying power.

Personalized, highly-targeted and precise media recommendations that fit within your budget.

Print, email, lead generation, co-registration, e-newsletter sponsorships, website display, billboards, to social media.