Recipe and Cooking Publication and Product Buyers
|47,252,213||Total Universe / Universe Rate||$95.00/M|
The Recipe and Cooking Publication and Product Buyers list reaches consumers who have made two or more purchases of cookbooks, magazines, or products regarding the preparation of tasty meals and snacks. They purchase publications to get recipes on cooking nutritious foods, baking desserts, preserving food, and grilling meats and vegetables. They have the purchasing power to buy publications and products ranging from baking ingredients and seasonings to kitchenware.
These consumers are men and women who love to cook, pack a picnic lunch, bake, barbecue, and throw dinner parties. They purchase cookbooks featuring vegetarian recipes, ethnic foods, soups, salads, appetizers, desserts, and main meals. Recipes provide step by step instruction on preparation, ingredients required, food presentation, serving size and cooking methods. They purchase books and magazines on cooking for large groups and dinner parties or preparing an intimate dinner for two. They are socially active and like to entertain with an assortment of mouth-watering foods and beverages. They buy ingredients like seasonings, spices, flour, sugar, and sauces at the grocery or gourmet specialty shops. They equip their kitchen with state-of-the-art appliances like microwaves, ovens, stoves, dishwashers, freezers, and refrigerators.
Along with books and magazines, individuals in the Food Publication and Product Buyers list purchase food-related products including barbecues, food club memberships, kitchenware, cookbooks, blenders, dinnerware, flatware, mixing bowls, food processors, pots, glassware, cookie sheets, crock pots, cutting boards, aprons, oven mitts, muffin pans, beverage pitchers, and bowls. They buy merchandise through offline and online multichannel sources like book clubs, catalogs, websites, book stores, infomercials, and direct mail.
Recipe and Cooking Publication and Product seekers are responsive to marketing offers from retailers, wholesalers, food and beverage providers, direct mail and email marketers, credit card issuers, cookbook publishers, continuity clubs, consumer publications, party suppliers, and eating establishments.
|1 Month Buyers||$25.00/M|
|6 Month Buyers||$10.00/M|
|3 Month Buyers||$15.00/M|