The Provisional License Teen Drivers mailing list allows marketers to reach parents of teens who buy online books and videos for their teens on learning to drive, driver safety, and other related driving publications.  Parents want to make sure their children are safe when they obtain their learner's permit or driver's license.  Parents also research surveys and statistical information so they can know what to expect when their teen starts driving.  These records will be delivered to the parents of the teenager since they are under adult age.

This list is comprised of parents of teens aged 16-18 who are ready to begin driving.  Online books and videos are great resources for parents of a teen driver.  It helps the parents and teens become more prepared before the teenage driver gets behind the wheel of an automobile.  Books and videos give parents and teens key driving points and teach them the leading causes of accidents for young drivers.  Survey and self reported information resources inform parents about the dangers of distracted driving, gender differences, driving when tired, driving under the influence as well as general road safety, road signage, courteous driving, and vehicle safety.  They talk with their teens on being responsible drivers.

This mailing list features a wide variety of materials, videos, and lessons parents can use or give to their teens about learning to drive.  Besides online books and DVDs, parents also buy magazines, CD's, internet subscriptions, apps for their phone, roadside support services, GPS devices, automobiles, car insurance, and driver training courses.

Consumers in the Provisional License Teen Drivers list are open to marketing offers from insurance carriers, student driver courses, safety website and training courses, book stores, magazine subscriptions, wireless carriers, electronic retailers, roadside assistance companies, tow packages, mobile device apps, and safety companies.