This list of paddle sport enthusiasts targets people who enjoy the recreational sports of canoeing, rafting, and kayaking.  These outdoor lovers thrive when surrounded by nature and in the quiet scenery of the outdoors.  They paddle on everything from lakes, creeks, rivers, to the open ocean.

These paddlers are often interested in a range of other outdoor activities such as rock climbing, camping, hiking, swimming, and skiing.

As consumers these sportsmen and women purchase everything from canoes, kayaks, and rafts to backpacking and camping supplies and even photography equipment to capture the wildlife and environment they have such a passion for.

Average age 27