SELECTS

The Optometrist’s Digest buyer’s list allows you to market to eye care professionals who purchase optometry books and publications to stay updated in their field of expertise. These health specialists purchase through a variety of multi-channels to learn about recent developments, research, and products in eye care. Optometrists are concerned with the health of their patient’s eyes and ensure adults and children enjoy good vision.

This marketing and mailing list gives you direct access to vision specialists who diagnose and treat eye diseases and perform vision exams. They will perform routine tests to detect glaucoma, near sightedness, farsightedness, astigmatism, cataracts, and macular degeneration. Eye care patients will read eye charts so that the optometrist can prescribe and fit them with corrective lenses to improve their eyesight.  Patients have the option of wearing eyeglasses or contact lenses. Many elect to have laser surgery to permanently correct vision. They are able to prescribe medications and treatments for various eye conditions.  As the vision care field makes new discoveries in eye health, these optometrists stay well-informed on the latest medical technologies by subscribing to or buying optometry books, newsletters, publications, periodicals, journals, magazines, booklets, digests, and medical reviews. The purchased publications provide these healthcare professionals with the latest on new medications, surgery techniques, patient care, research, treatments, vision equipment, technology, health insurance issues, and chronic eye diseases. Many optometrists work closely with ophthalmologists and opticians to provide complete vision care ranging from eye glass fittings to surgery.

Besides medical and optometry publications, optometrists purchase related products such as diagnostic equipment, imaging equipment, surgical instruments, eye charts, frames, lenses, office furniture, cases, cleaning solutions, eye drops, sunglasses, protective eyewear, pharmaceuticals, safety glasses, and office supplies to perform their duties.

The Optometrist’s Digest buyer’s list is the ideal list for  book publishers, optometry supply providers, medical apparel retailers, trade publications, continuing education providers, imaging equipment providers, e-reader suppliers, DVD and video retailers, sanitizing product suppliers, health insurance providers, and office supply providers.