On Top of the World Rock Climbing buyer’s mailing list allows you to market to consumers who purchase rock climbing equipment to scale a dessert plateau or mountain side. These individuals are skilled at finding a strong foothold while climbing boulders, rocks, and stones to reach the highest peak of their destination. Buyers of rock climbing equipment and supplies enjoy a physically active lifestyle and purchase items such as harnesses and slack lines to safely ascend a rock formation or artificial rock wall.

Rock climbing is perhaps one of the most physically and mentally demanding sports. The climber’s strength, concentration, agility, endurance, flexibility, and balance are all put to the test during this physically strenuous activity. Individuals who enjoy this sport participate in a variety of climbing techniques such as free climbing, aid climbing, bouldering, free soloing, rope soloing, and top roping. They use footing and hand techniques such as edging, back stepping, toe hooking, heel hooking, crimping, pinching, side pulling, high stepping, and foot switching. These consumers must train and strengthen muscles in their legs, hands, abdomen, stomach, arms, and shoulders. They must be able to support and lift their body weight while climbing. To ensure a fun and safe rock climbing experience, these outdoor enthusiasts have purchased items such as athletic footwear, ascenders, rappels, carabineers, climbing shoes, helmets, ropes, harness, slack lines, utility cords, slings, runners, pulleys, gloves, chalk bags, hand strengtheners, climbing packs, sunglasses, sunscreen, climbing holds, snow and ice protection, tents, mountaineering boots, bouldering crash pads, helmets, rock protection, crampons, ice picks, and quickdraws. When not out on a natural rock formation, these climbers can be found indoors on rock climbing walls to perfect their skills. Many of these consumers will vacation in favorite locations that have the best rock formations such as Yosemite National Pak, Joshua Tree National Park, Mount Rainer, and Zion National Park. They also enjoy the benefits of a healthy lifestyle such as a strong heart and reduced risk of high cholesterol, high blood pressure, obesity, and certain cancers. These men and women tend to avoid tobacco products, take vitamins and natural supplements, and eat healthy organic foods.

On Top of the World Rock Climbing buyer’s mailing list is the ideal choice for sporting goods retailers, exercise equipment retailers, fitness apparel retailers, vitamin and supplement providers, dieticians and nutritionists, travel agencies, video and DVD retailers, athletic apparel retailers, electronics manufacturers, athletic footwear retailers, high end apparel retailers, and organic food providers.