Newlywed’s Bookshelf list allows marketers to target newlyweds of all ages who have purchased products or services during the previous 30 days to begin their new life together. These newly wed couples have recently said “I do” and are now in the market to purchase goods on a recurring basis ranging from new homes to major appliances.

These newly wedded couples and life partners have made a commitment to marriage. In the first years, they plan household budgets for daily expenses, set aside money for savings and investments, plan for major purchases, and make decisions on starting a family. As a new husband and wife, they often seek online resources, books or magazines on advice and tips for marriage and setting up their household. Couples in this list could be first time marrieds or widowers and divorcees remarrying for a second time. Couples marry for love and companionship and combine their purchasing power to buy the products needed to enjoy a happy life together. This list is refreshed every 30 days and provides marketers with an ongoing source of newlyweds who seek solutions in making their marriage a success.

NEWLYWED HOT TOPICS:

Home Purchase

Finance Management

First year of marriage tips

Parenting

These newly married couples purchase products and services such as: Magazines, furniture, cars, linens, washers, dryers, refrigerators, microwaves, home décor, tools, draperies, rugs, cars, tools, detergents and cleaners, furnishings, clothing, lawn and garden supplies, food and beverages, grooming supplies, computers, electrical appliances, and mobile devices.

Ideal list users include: Retailers, credit card issuers, financial and lending institutions, multi-family housing providers, real estate industry, auto dealerships, internet providers, appliance manufacturers, travel coordinators, home furnishing providers, utilities, insurance providers, investment advisors, credit card issuers, banks, religious affiliations, and more.