Macleans Canadian Magazine Subscriber Insert Program
|170,000||Total Universe / Universe Rate|
|Insert Media - Inquire to cost|
|Bind In available - inquire to cost|
|Blow-in available - inquire to cost|
|Ride Along Poly bag available - inquire to cost|
Macleans Canadian Magazine Subscribers list provides affluent and influential Canadian readers with engaging and informative commentary, analysis, and investigative reporting on domestic and global affairs. Your offer will ride along to these highly responsive subscribers, who purchase Maclean for in-depth perspective from a Canadian perspective concerning issues in politics, science, technology, education, international affairs, social affairs, business, and culture. These informed individuals are actively engaged in the affairs of their country and purchase products ranging from investments to high tech electronics to art.
Maclean Subscriber Quick Facts:
50% male and 50% female readership
Highly educated, successful and affluent
Avg. subscriber age of 48
Avg. household income exceeds $93,573
80% own a home
76% have post secondary education
This list is comprised of CEOs, executives, professionals and well-to-do individuals who want to be thought provoking content on public affairs. With a readership base of over 2.5 million, Macleans brings a highly influential and educated Canadian audience the content they need to stay informed in modern current affairs around Canada and the world. They follow the economic state of their country, political decisions, business innovations, and emerging social and cultural trends. They look to Maclean for reliable and fresh perspectives to make informed decisions in both their business and personal lives. They are concerned citizens who take charge of their lives and voice their opinions on issues that matter most to them. They are affluent achievers with the disposable income to make wise investment choices, purchase luxury goods and homes, and travel both domestically and abroad. They are generous benefactors and donate to educational, political, cultural arts and other organizations to support their efforts.
Macleans connects with Canada’s most influential individuals who wish to be challenged, informed and entertained in the arenas of politics, economy & business, science & technology, society, arts & culture, education.
Canadas national magazine delivers fresh perspective, in-depth analysis, strong investigative reporting, engaging exclusives, and provocative cover stories. *Our audience is passionate about Canada and counts on Macleans to inform on national and global news and events through a distinctly Canadian lens.
Maclean subscribers are open to offers from non-profit organizations, political affiliations, financial advisors, travel coordinators, continuing education providers, credit card issuers, business and lifestyle publications, hospitality industry, banking institutions and more.
+ 40,000 inserts minimum
+ Insertion order required
+ A three-week deadline for materials needed prior to national close date
+ Limited inventory (bookings are on a first come basis so alternative months will be suggested)
+ A blow-in card cannot fall in the center of a book
+ Paper Stock:
Minimum paper stock: 70lb coated or 70lb hi-bulk
Maximum paper stock: 7pt for a 2 page and 80lb for a 4-page blow-in card
+Mechanical Specifications: Insert dimensions:
2-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep
4-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep
+ All insert rates are custom quoted based on unit size, weight, paging, and paper stock
+ Circulation subject to change since subscriptions are in real time
+ All inserts subject to creative approval
+ To ensure proper control and insertion of supplied inserts the following procedures must be strictly adhered to when shipping inserts
Maximum Size: Inquire Minimum Size: Inquire Oversized: Yes Maximum Weight: Inquire Overweight: Yes Maximum Inserts: 170,000