SELECTS

The Kidz Crew Apparel Buyers mailing list allows marketers to target consumers who make a minimum of 3 purchases a month for clothing and related accessories of children aged newborn through 17. Consumers in this list are open to relevant marketing offers and have the discretionary income to purchase products ranging from school clothes to seasonal wear.

This consumer audience is comprised of men and women of varying ages, incomes, education, and ethnicities. Most of these consumers have at least one child in the household who needs clothing for back to school, casual wear, sleepwear, outdoor wear, athletics, religious functions, and formal wear. These buyers include mothers, fathers, grandparents, family members, neighbors and friends. They buy trendy clothes that make the children look and feel good about their appearance. The parents and grandparents in this list are very active in their child’s or grandchild’s life and spare little expense when it comes to dressing their baby, toddler, tween or teen in the latest fashions.

Children’s clothing and apparel stats and trends:

• In 2015, the children's wear market in the United States was estimated to have reached $156.8 billion.
• According to Forbes: Women drive 70-80% of all consumer purchasing
• Trend for apparel buyers is to continue to spend on children's clothing, especially high-end brands
• Buyers shop online, thrift stores, department stores, and specialty retailers

PRODUCTS PURCHASED:pants, tops, swim wear, sweaters, shirts, tees, shorts, pajamas, dresses, hats, gloves, jackets, coats, socks, and undergarments. Children’s apparel buyers also purchase related merchandise like footwear, diapers, cribs, toys, bicycles, tricycles, video games, board games, beverages, snacks, bedroom decor, and children’s furniture.

MAILING LIST IS IDEAL FOR: retail stores, apparel providers, game manufacturers, educational facilities, youth activity organizers, recreational and camp organizers, entertainment industry, travel agencies, preschools, toy and hobby providers, health care providers, DVD suppliers, insurance agencies, children’s publications and more.