The Football Team Sports Gear Buyers list targets consumers who have made 3 or more purchases of football equipment to play whether on or off the field. This audience is responsive to marketing offers for sports equipment, outdoor gear, fitness equipment, and live sports events. They purchase products ranging from safety gear to cleats to play a game of flag or full-contact football.

This list puts marketers in touch with consumers who enjoy playing football along with watching an NFL or collegiate game from the stadium, local sports bar, or living room. Consumers who play football are typically athletic and enjoy sports and activities like jogging and boating. They make travel arrangements to cheer for their favorite team and get together with friends to host a Super Bowl party with snacks and beverages. They purchase publications to follow their favorite sports personalities, review stats and game highlights. This audience participates in or watches other sports including basketball, baseball, golf and hockey. They have the disposable income to purchase multiple products on a recurring basis…making them a proven audience for marketing campaigns.

Football products purchased: footballs, jerseys, ball organizers, team jackets, helmets, mouth guards, sports bags, shoulder pads, knee pads, season tickets, trading cards, collectibles, sports calendars, portable goal posts, weather gear

Receptive to offers in: lifestyle and sports magazines, hydration, hot and cold therapy, vitamins, supplements, diet and weight loss, muscle building, health, fitness equipment, sports drinks, sun care, live sporting events, televised sports packages, and outdoor gear for camping, hiking and fishing

List Purchasers: publishers, specialty retailers, travel and hospitality industry, fitness centers, exercise equipment manufacturers, sports equipment manufacturers, sporting goods stores, event organizers, youth clubs, entertainment industry, food and beverage providers, alumni associations, sports apparel providers, and credit card issuers