Fitness Fanatics from Home Solutions reaches men and women who have a passion for health and fitness. They love working out, running, biking, and playing sports. These consumers are all about healthy lifestyles. They cook and eat healthy, stay physically active, and even hire personal fitness trainers.

The active life is what these people are all about. They enjoy spending time with their families and taking up physical activities that all can be involved in. They enjoy swimming, hiking, team sports such as soccer, baseball, kickball, football, and more. They stay physically active through both leisure activities and tough work outs at the gym.