The Fashion Trends Men’s Swimwear Buyers mailing list allows marketers to reach male and female consumers who purchase regular, big and tall men’s swimwear. These men are fashion conscious individuals and want to look great whether relaxing poolside, playing water volleyball or snorkeling along warm water reefs. Through online and offline marketing channels like the web, catalog and brick and mortar stores, consumers buy the latest styles in swimwear and accessories ranging from swim trunks to wet suits.

These men enjoy the summer months and often vacation in warmer climates during the winter to enjoy the sun and water. They purchase swimwear and gear to swim in lakes, oceans and resort hotel pools. They need swimwear for water sports and recreation including water polo, snorkeling, surfing, boating, jet skiing and swimming. Many of these men are homeowners or live in upscale apartments with access to pools and hot tubs in their own backyards. Whenever they get the chance, they head to the water to cool down, relax, and enjoy an afternoon of fun in the sun. Men’s swimwear buyers also like to stay in shape and exercise to look good at the beach or pool. They want flat abs and toned muscles and search retail stores, catalogs, and boutiques for the right suit that flatters their physique.

They purchase swimwear including board shorts, swim trunks, jammers, Euro swimwear, swim briefs, and wet suits. When heading to the water, they also buy accessories that ensure they have a fun and safe   time in the sun including footwear, sandals, thongs, goggles, swim caps, towels, sunscreen, hats, beach blankets, beach umbrellas, thongs, sandals, swim fins, kick boards, surf boards, beach tents and canopies, nose plugs, and life jackets.

Consumers in the Fashion Trends Men’s Swimwear list are open to marketing offers from lifestyle publications, credit card issuers, upscale catalogers, department stores, travel agencies, hospitality industry, rental car agencies, public pools, pool builders, fitness centers, gyms, upscale apparel providers, and more.