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Chatelaine Magazine Canadian Subscriber Insert Program

The Chatelaine Magazine Canadian Subscriber Insert Program targets consumers who are interested in style solutions, health and wellness advice, extraordinary food from our trusted kitchen and more personal stories in every issue than ever before.

SELECTS

260,000 Total Universe / Universe Rate
Insert Media - Inquire to cost
Bind In available - inquire to cost
Blow-in available - inquire to cost

DESCRIPTION

The Chatelaine Magazine Canadian Subscriber Insert Program targets consumers who are interested in style solutions, health and wellness advice, extraordinary food from our trusted kitchen and more personal stories in every issue than ever before. It’s our commitment to be Canada’s most anticipated and most cherished women’s magazine. generations by delivering thought-provoking stories, delightful solutions and award-winning lifestyle editorial for 90 years. Canadian women care about a wide range of topics, from fashion trends to equal rights, and Chatelaine is their go-to source for fresh perspectives and creative solutions.

 

Chatelaine Magazine Subscriber Quick Facts:

  • 62% are principal grocery shoppers
  • 73% have a post-secondary education
  • Average HHI $82,305
  • Average age is 50
  • 57% ARE PRINCIPAL GROCERY SHOPPERS
  • USE AT LEAST 3 COSMETIC PRODUCTS DAILY
  • PURCHASE LARGE TICKET ITEMS LIKE FURNISHINGS, HOME ACCESSORIES, AND WINDOW TREATMENTS
  • HALF OWN THEIR OWN HOMES

 

GENERAL REQUIREMENTS

+ 40,000 inserts minimum

+ Insertion order required

+ A three-week deadline for materials needed prior to national close date
+ Limited inventory (bookings are on a first come basis so alternative months will be suggested)

+ A blow-in card cannot fall in the center of a book 

 

INSERT SPECIFICATIONS

+ Paper Stock:

Minimum paper stock: 70lb coated or 70lb hi-bulk

Maximum paper stock: 7pt for a 2 page and 80lb for a 4-page blow-in card

 

+Mechanical Specifications: Insert dimensions:

2-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep 

4-page blow-in card: Minimum size: 3 1/2 inches wide x 3 1/2 inches deep Maximum size: 6 inches wide x 6 inches deep



PROGRAM PRICING
+ All insert rates are custom quoted based on unit size, weight, paging, and paper stock

QUANTITIES
+ Circulation subject to change since subscriptions are in real time

CREATIVE
+ All inserts subject to creative approval

+ To ensure proper control and insertion of supplied inserts the following procedures must be strictly adhered to when shipping inserts 

 

DIMENSIONS 

  • 	  
    Maximum Size: Inquire
    Minimum Size: Inquire
    Oversized: Yes
    Maximum Weight: Inquire
    Overweight: Yes
    Maximum Inserts: 260,000

 

ORDERING INSTRUCTIONS

 

SELECTS

 

FEES