SELECTS

The Walmart Live Better Canadian Onsert Program provides marketers with the contact information to individuals who look to receive informative articles and how-to information from the Walmart Live Better Magazine. These highly responsive Canadian subscribers rely on the site for tips and advice on cooking, fitness, trendy fashions, beauty tips, craft ideas, pets, cleaning, and home organization and more. These avid shopping enthusiasts actively seek products for day to day living ranging from food to eyewear to pet supplies.

Walmart Consumer Quick Facts:

• 70% of shoppers are female
• Have an average household income over $50,000
• Average age of 50
• 39% of shoppers are baby boomers (Born 1946- 1964)

Walmart consumers spent over $470 billion on goods in 2015 with Canadians spending a whopping 6 billion of the lion’s share. These consumers purchase products and goods to feed their families and make their lives more comfortable and convenient. They rely on the Walmart-Live Better website to provide them with how-to articles and advice on topics that matter to them most like taking care of the family pet, how to beat the flu, organizing closets, sewing their own clothes, creating a Halloween craft, picking the right makeup, whipping up an easy nutritious meal and other tips. They get the information they need from the site to make wise choices before purchasing products.

Canadian online subscribers in this list are receptive to marketing offers that enhance their lifestyles. They purchase products like cookware, kitchenware, tableware, casual and evening wear, hair care, skin care, anti-aging products, cookbooks, exercise equipment, footwear, home decor, travel accessories, garden supplies, auto supplies, groceries, cleaners, DVDs, movies, home furnishings, rugs, lighting, vitamins, and jewelry.

Walmart Live Better subscribers are open to offers from retailers, lifestyle publications, discount grocers, warehouse stores, arts and crafts stores, pharmaceuticals, auto accessory providers, outdoor living providers, food and beverage suppliers, and much more.

GENERAL REQUIREMENTS
+ Insertion order required a three weeks prior to national close date
+ Limited inventory

ONSERT SPECIFICATIONS
+ Maximum size: 7.87" x 10.75"


PROGRAM PRICING
+ All Onsert rates are custom quoted based on unit size, weight, paging and paper stock

QUANTITIES
+ Circulation subject to change

CREATIVE
+ All blow ins are subject to creative and postal approval

****ONSERT PROGRAM AVAILABLE TO US BROKERS, MAILERS, AND AGENCIES ONLY****