Parts Shopper Automotive Product Buyers Masterfile Mailing List allows marketers to target men and women who have made at least 3 automotive related purchases to maintain, repair, and accessorize their vehicles. These auto enthusiasts purchase products ranging from oil filters to new sports cars to keep their vehicles in top performance while cruising scenic byways.

BUYERS PROFILE:

Americans continue to have a love affair with their automobiles and automotive accessory sales have soared to over $40 billion annually. Statistics show that 6 out of 10 consumers spend at least $1500 on accessories with most purchases occurring within the first 90 days of buying a vehicle. Many consumers in this list are 2+ car households and are diligent about keeping their vehicles running in tip-top condition. They perform routine maintenance and buy aftermarket parts for enhanced performance or to replace worn parts. Vehicles are used for transportation to work, vacation travel, outdoor recreation, and hauling or towing of goods. These consumers are receptive to products that keep their vehicles looking like new, provides safety, accessorizes, boosts fuel mileage, upgrades technology and optimizes performance.

Automotive:

• Trucks/Pickups

• Automobiles/Cars/Hybrids

• Recreational Vehicles/Utility Vehicles/Off-Road

• SUVs/Mini-Vans

PURCHASE RELATED AUTOMOTIVE PRODUCTS: floor mats, window tint, custom paint, remote starter systems, video screens, polishes, waxes, car soaps, DVD players, motors, tires, alarms, roof racks, cargo carriers, hitches, wheels, dash mats, emblems, tow mirrors, car cleaners, polishes, saddle bags, racks, totes, garage workbenches, tool boxes, tow straps, winches, floor jacks, power tools and hand tools.

MAILING IS IDEAL FOR: Retailers, credit card issuers, car manufacturers, aftermarket parts providers, financial institutions, auto repair shops, body shops, dealerships, tire shops, insurance agencies, detail shops, extended service plan providers and much more.