Managing Divorce
SEGMENTS SELECTS
SELECTS
27,458 | Total Universe / Universe Rate | $105.00/M |
6 Month Recency | + $10.00/M | |
1 Month Recency | + $25.00/M | |
3 Month Recency | + $15.00/M |
DESCRIPTION
Managing Divorce mailing list allows marketers to target unmarried men and women of all ages who have purchased merchandise during the previous 30 days for themselves, their households or children. Divorcees in this list are often single parents and seek products that aid in life after divorce and help them begin their life anew. They purchase products ranging from new housing and furnishings to apparel.
With a 40% to 50% divorce rate for U.S. married couples, many of today’s households are headed by individuals who have gone through the divorce process and are making lifestyle changes. Recently separated and divorced men and women seek new housing facilities, go back to school, relocate to other cities, find quality daycare for their children, and update their wardrobes in fashionable trends. For companionship, single moms, dads and divorcees use online dating platforms and dating sites to meet other singles who share the same values and interests. As single earners, they have the purchasing power to buy the items necessary for daily living and investment planning. This list is refreshed every 30 days to provide marketers with a continuing resource of new leads of individuals recently divorced.
RECENTLY DIVORCED HOT TOPICS:
Filing for divorce
Dating after divorce
Coping with divorce
Single parenting
Annulment
These Newly Divorced Adults purchase products and services such as : Parent magazines, computers, personal electronics, mobile devices, furniture, jewelry, beauty supplies, kitchenware, hand and power tools, cleaning products, bedding, linens, sporting goods, health products, auto supplies, clothing, hair care, and pet care products.
Ideal users of the list include: Lifestyle publications, computer manufacturers, pediatricians, retailers, daycare facilities, real estate agents, food and beverage suppliers, movers, parenting clubs, single’s clubs, apparel providers, support groups, insurance providers, financial institutions, travel coordinators, and credit card issuers
PROFILE
ORDERING INSTRUCTIONS
SELECTS
$10+ | $5.00/M |
$100+ | $20.00/M |
$25+ | $10.00/M |
$50+ | $15.00/M |
Age | $8.00/M |
Credit Card Buyers | $10.00/M |
Date of Birth | $15.00/M |
Dollar Amount | $10.00/M |
Ethnic/Ethnicity | $25.00/M |
Gender/Sex | $5.00/M |
Home Owner | $10.00/M |
Income Select | $10.00/M |
Mail Order Buyers | $10.00/M |
Marital Status | $10.00/M |
Presence of Child | $10.00/M |
SCF | $10.00/M |
State | $10.00/M |
Zip | $10.00/M |
SELECTS
Key Coding | $5.00/M |
$100.00/F | |
FTP | $100.00/F |
Run Charges | $10.00/M |