The Life Change - Newly Divorced Couples List allows marketers to target men and women who have recently ended their marriage and separated from their spouse.  These individuals are finding ways to adjust to one of life’s most difficult experiences of the recovery process.

Consumers in this mailing list are of all ages, ethnicities, incomes and education level. They have recently gone through a divorce and must now make changes in their lives to ensure their happiness and fulfillment. Many divorcees must find new places to live and search for apartments or new homes where they and their children will be happy in the community. They replace household items and vehicles awarded to their significant other in the divorce decree. The newly divorced also find themselves suddenly single and will frequent clubs, join online dating sites, participate in community events, volunteer, join health clubs and more where they can meet other singles and forge new friendships. They also seek the help of counselors to help them and their children enter into this new phase of their life.

Quick Stats:

• 40% to 50% of U.S. married couples divorce
• The average age for couples going through their first divorce is 30
• 75% of children of divorced parents live with their mothers
• Almost 80% of custodial mother receive a support award

Who would purchase this list: Legal Counsel, Support Groups, Retailers, credit card issuers, banking institutions, apartment complexes, real estate industry, auto dealerships, internet providers, appliance manufacturers, home furnishing providers, utilities, home insurance providers, travel agencies, singles clubs, support groups, mental health therapists, and more.