List Rental - Responce Solutions

Kool Kids Masterfile

The Kool Kids Masterfile mailing list allows marketers to target consumers who make a minimum of 3 purchases a month of goods made specifically for teens aged 13-18. Consumers in this list are open to relevant marketing offers and have the discretionary income to purchase products ranging from personal care products to a teenager’s first car. This consumer audience is comprised of men and women of varying ages, education, incomes, and ethnicities. They are parents, grandparents and other family members who buy products specifically for teenagers. The teen years bring rapid growth physically, mentally, emotionally and socially.

SEGMENTS SELECTS

213,424 Total Universe / Universe Rate $95.00/M
1 Month Buyers + $25.00/M
3 Month Buyers + $15.00/M
6 Month Buyers + $10.00/M
12 Month Buyers + $5.00/M

DESCRIPTION

The Kool Kids Masterfile mailing list allows marketers to target consumers who make a minimum of 3 purchases a month of goods made specifically for teens aged 13-18. Consumers in this list are open to relevant marketing offers and have the discretionary income to purchase products ranging from personal care products to a teenager’s first car. This consumer audience is comprised of men and women of varying ages, education, incomes, and ethnicities. They are parents, grandparents and other family members who buy products specifically for teenagers. The teen years bring rapid growth physically, mentally, emotionally and socially. These adolescents are in middle school and high school and are transitioning from children into young men and women. They are learning to drive, developing friendships, starting to date, researching colleges, learning about the pitfalls of smoking and substance abuse, setting goals and asserting independence. Consumers in this list want to see their teens succeed in school, join youth groups and clubs, participate in sports, and make healthy life choices. Teens are often conscious of their physical appearance and want fashionable styles that make them look good and feel confident. The consumers in this list spare no expense when it comes to purchasing the luxuries and necessities teenagers need for healthy development and happiness.

Stats about Teens:

  • Over 13% of the U.S. population is comprised of teenagers
  • 94% of teens use social media sites
  • 15-19 year olds spend approx. 5 ½ hrs. daily on sports and leisure
  • Women typically drive 70-80% of all consumer purchasing
  • Buyers shop online, thrift stores, department stores, and specialty retailers

PRODUCTS PURCHASED:Beds, wall art, posters, sporting goods, bicycles, helmets, clothing, outerwear, footwear, shampoos, menstruation products, lotions, room decor, electronics, computers, school supplies, back packs, acne products, bath products, DVDs, computer games, video games, purses, wallets, totes, bedroom furniture, books, magazines, car accessories, cell phones, and other related products.

 

MAILING LIST IS IDEAL FOR: retailers, apparel providers, furniture providers, food and beverage industry, office and school suppliers, higher education facilities, pharmaceuticals, youth organizations, healthcare professionals, credit card issuers, insurance agencies, book and magazine publishers, and more.

 

 

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ORDERING INSTRUCTIONS

State $10.00/M
SCF $10.00/M
Zip Code $10.00/M
Gender $10.00/M
Age $10.00/M
Income $10.00/M
Child Age $15.00/M
12 Month Buyers $5.00/M
6 Month Buyers $10.00/M
3 Month Buyers $15.00/M
1 Month Buyers $25.00/M
Product $15.00/M
Language Preference $10.00/M
Ethnicity $10.00/M
Date of Birth Year $10.00/M
Date of Birth Month $10.00/M
Maritial Status $10.00/M
Education Level $10.00/M
Political Party $10.00/M
Generations in HH $10.00/M
Presence of Child $10.00/M

 

ADDRESSING

Key Coding $5.00/M
EMAIL $100.00/F
FTP $100.00/F