The Basketball Enthusiasts list from StatSolutions allows you to reach consumers who love to watch or play the game of basketball.  Marketers can send their product and service offerings directly to men and women who tune in to watch a college game or enjoy an afternoon of playing hoops with friends.

Basketball fans enjoy watching the game on television or courtside.  They attend their children's high school basketball games, cheer for their favorite college team, or enjoy an afternoon of televised professional basketball.  When not watching the game, they are playing a round of one-on-one or playing full court with a group of friends or family.  They shoot hoops at home in the driveway, at the school gymnasium, in the park, the school playground, or health spa.  They will toss the basketball from the free throw line, go for a slam dunk, make a jump shot, and rebound the ball during the play.

Basketball enthusiasts are active individuals who enjoy staying physically fit and trim.  Basketball combines coordination, running, tossing, agility, and jumping to provide these enthusiasts with a well-rounded work out.  Basketball enthusiasts are men, women, business professionals, and retirees.  They also enjoy other sports and outdoor activities such as hiking, jogging, bicycling, baseball, and soccer.  Playing basketball keeps the players in shape and boosts their energy level.  Consumers who watch or play basketball shop catalogs, e-commerce retail stores, and sporting goods stores for the products they need.

Marketers who rent this list can get product offerings ranging from basketballs to safety gear in front of this highly responsive group of enthusiasts.  They purchase supplies and equipment like basketballs, basketball hoops, rebound boards, basketball shoes, apparel, shorts, knee braces, jerseys, scoreboards, ball storage, headbands, and wristbands.  They also buy related sporting goods merchandise such as softballs, baseballs, soccer balls, baseball mitts, footballs, and helmets.

Consumers in the Basketball Enthusiasts list from StatSolutions are receptive to marketing offers from sporting goods retailers, sports apparel providers, sports magazines, DVD and video providers, promotional product providers, sporting event organizers, college team promoters, and event organizers.